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Dec 14, 2023
Saudi Arabia is a major market for U.S. long grain parboiled rice, and the seventh largest U.S. rice …
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Oct 16, 2023
USA Rice recently launched a multifaceted media campaign in Hyper Panda supermarkets across Saudi …
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Mar 23, 2023
Rice consumption increases in the few weeks before and during Ramadan, providing a great opportunity …
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Apr 06, 2022
Iftar meals are important social happenings and home cooks want to offer their families and guests special …
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Feb 14, 2022
Seventy percent of the Saudi population is under 30 years old, so it’s imperative that these young consumers …
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Nov 29, 2021
USA Rice recently launched a major four-week promotional campaign that combines point of sale materials …
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Apr 14, 2021
Over the past few weeks, USA Rice has teamed up with several importers and initiated promotional activities …
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Oct 29, 2020
The Rice Stuff podcast travels around the globe and across 14 time zones with Eszter Somogyi, USA Rice …
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Oct 26, 2020
With the gradual improvement in the public health situation, and as people have started venturing out …
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Jun 18, 2020
Social distancing measures in many countries in Europe and the Middle East region have resulted in increased …
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May 01, 2020
USA Rice is using an expanded social media presence to stay in touch with consumers and keep U.S. rice …
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May 03, 2019
To increase U.S. rice sales in the Kingdom of Saudi Arabia, USA Rice initiated a promotional campaign …
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Rice is the main dish in Saudi Arabia and is usually served twice daily. Saudi Arabia is the Middle …