This September, USA Rice partnered with supermarket registered dietitians (SRDs) at Hy-Vee, a chain with 236 supermarkets located throughout Iowa, Illinois, Kansas, Minnesota, Missouri, Nebraska, South Dakota, and Wisconsin. All month long, Hy-Vee SRDs spread the word about U.S.-grown rice and National Rice Month (NRM) online, in stores, and through local media outlets.
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